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About

LIVELY FRESH LOCAL

The design concept for LURE pays homage to the fishermen who first settled in Victoria.  These gritty and hardworking settlers made their livelihood from the seas yet their hearts remained tender as they fell in love with the spectacular island setting and incredible local culture.  Our space is crafted but not rustic with nautical touches creating a refined, but casual and familiar atmosphere.  Herringbone designs create a modernized representation of our coastal location.  Ship bells and stenciled walls pay tribute to settlers while materials used represent Canada's finest bounty with walnut tables, hickory floors, oak bars and leather seats offering a comfortable vibe.
Lamb Meatballs with Chipotle BBQ Sauce

KEEPING IT LOCAL

Keeping it fresh and keeping it local, our creative menu offers choices for every taste featuring the freshest finds of our island backyard with ingredients from local partners.
Crafted Cocktails

CRAFT BEERS, WINE AND DELICIOUS COCKTAILS

Sample a great selection of local Vancouver Island craft beer on tap, British Columbia wine by the glass or indulge in one of our signature craft cocktails.
  • "If you're looking for a place for a casual meal or drinks, this is it. The view of the inner harbour is amazing with float planes landing and water taxis zipping by. Service was great. Happy hour food and drink options were excellent. I highly recommend it."
    TripAdvisor Review - October 2021